The stereotypical view of a 1970’s hairstyle for both sexes,
particularly if many present day fancy dress outfitters are to be taken as read, is normally something along the lines of the ‘long haired hippie look’ or maybe
an ‘Afro’. In reality however, there were
a whole range of differing styles for men and women that became fashionable
during this decade, driven to popularity by the various celebrities of the
time, just as is the case with today’s popular hairstyles.
GIRL’S STYLES
THE SHAG - (early to mid 1970s) – A heavily layered unisex cut
as worn for example by Jane Fonda in the film Klute (1971), or by rock chick Suzy
Quatro.
THE BOB - (early 1970s) – A 1920’s flapper inspired short haired
look, either straight or wavy and as worn for example by Twiggy in the film, The Boy Friend (1971).
THE PAGE BOY - (mid 1970s) – A short to mid length (just below
the ear) cut, heavily straightened and curled under. A slightly shorter version of this style was heavily influenced by Joanna Lumley in The New Avengers - This also became affectionately
known as ‘The Purdey cut’ in the UK , after the action heroine character she played in the TV
series.
THE AFRO – A very tightly curled unisex style - This
remained popular right throughout the 1970s and although it’s origins lay firmly within
the Afro American / Black communities, it also became a popular style for fashion
conscious individuals of many racial backgrounds during that decade, who wanted
their long hair tightly permed into an Afro style. Think of Diana Ross, Candi Staton, Barbara
Streisand etc.
THE BUBBLE PERM - (late 1970s) was a unisex, much softer variation on the
Afro style perm, famously worn for example by Raquel Welch and Anni-Frid Lygstad of Abba.
THE GYPSY CUT - (early to mid 1970s) – A unisex cut, similar to
the shag but with a longer length and sometimes with waves. As worn by Joan Jett or Gillian Blake, who
played Dora Maddocks, the central girl character in the UK children’s
TV series Follyfoot, which was popular at the time.
FLICKS AND WINGS - (mid to late 1970s) – These referred to the
exaggerated flicked out 'big hair' styling details, seen on both mid length and long hair –
The style was particularly influenced by Farrah Fawcett Majors in the hit TV
series Charlie’s Angels and entailed more than a little
effort to create, not to mention a lot of hairspray to maintain! Some girls would opt for having their flicks
and wings ‘permed’ in, so as to make life a little easier.
THE STACK PERM - (mid to late 1970s) – This consisted of straight
hair at the top leading into a mass of tight curls arranged into a circular (halo) fashion from
the mid length down.
PUNK STYLES - (late 1970s - Unisex) – Causing extreme controversy
at the time, Punk hairstyles, fashions and music, were aimed at defying what
was perceived to be the predictability and capitalist excesses of mainstream
music, or even everyday society – Little would Punk’s youthful aficionados have
known then, that they had created such a unique style (and culture explosion), that
in due course it would become integrated and even accepted into the very fabric
of a fashion loving world, that they had initially sought so hard to rebel
against!!! At their most extreme, Punk
hairstyles focussed on creating maximum impact, with severe looking spiked
hair, cone shapes, Mohican combs, strong colouring and head shaving being the
order of the day. Girls such as Toyah
Wilcox and Siouxsie Sioux were a driving force for this look.
MEN’S STYLES
THE SHAG - (early to mid 1970s) – Unisex as detailed in Girls
Styles above and worn for example by Rod Stewart or The Bay City Rollers,
fronted by Les McKeown.
THE GYPSY CUT - (early to mid 1970s) – Unisex as detailed in the
Girls Styles above - Think of David Cassidy or Chris Norman, lead singer in the band Smokie.
THE AFRO – Unisex as detailed in Girls Styles above – Think of The Jacksons, Jimi
Hendrix, Jeff Lynne, Phil Lynott and Leo Sayer etc.
THE BUBBLE PERM - (late 1970s) - Unisex as detailed in the Girls
Styles above and made especially popular for guys by the influential footballers
of the time, especially Kevin Keegan!
PUNK STYLES - (late 1970s) – Unisex as detailed in the Girls
Styles above - Groups such as The Sex Pistols, The Stranglers and The Clash
were hugely influential at the time.
THE SKINHEAD CUT - (early and late 1970s) Mostly (although not
exclusively) worn by guys – This was a
smart but extremely close cropped and sometimes completely shaved hairstyle,
which even had it’s own culture ‘The Skinheads’ but which had also been adopted
and further influenced by the Mod movement in the late 60s / early 70s and then
saw a re-emergence from the late 70s onwards.
Even Slade, better known for their signature long hair and ‘mutton chop’
sideburns sported skinhead cuts in the early years of the decade; Whilst bands such as Madness,
Selector and The Specials provided influence to the look, from the late 70s
onwards.
And lastly of course, the ubiquitous 1970’s ‘LONG HAIRED HIPPIE’
look, still has it's own pride of place for both sexes too - Groovy : )
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